Speaker summary
⁠51%42 analyzed articles/videos1,855.667 analyzed words
BS Summary: These ZDNET results contain 16 faulty reasoning types, including Biased Writer Voice, Self-Serving Bias, and Appeal to Authority, with Attempt to Sell a Product or Service as the most egregious example at 17% saturation with 316.248 hits. Analysis detected 1,285.203 faulty-reasoning hits from 1,855.667 analyzed words across 42 articles, generating a BS Score of 4% and a BS Rank of ⁠2% (42,932 of 43,709 speakers). This ZDNET is better (less manipulative) than 98.20% of the peer group.
ZDNET
Speaker ranking list
PercentileSpeakerBS Score
⁠0%Paul Heideman1%
⁠0%The Brookings Institution1%
⁠0%Conor Heffernan1%
⁠0%Gen Jack Keane1%
⁠0%Katy Longshore1%
⁠2%ZDNET (selected)5%
⁠100%291 Brewhouse100%
⁠100%21 Grams100%
⁠100%2035 Initiative100%
⁠100%1X representative100%
⁠100%1455 Storytelling Arts100%

Ranking context

Position among analyzed speakers

2% percentile
02550751001.8% percentile
4.0% BS Score42 analyzed videos1.9K analyzed words

Reasoning profile

Selected profile versus the sitewide rate

SpeakerSitewideShared scale 0–50%
0.0%10%20%30%40%50%Framing EffectSitewide 26.9%Speaker 0.9%0.9%Attempt to Sell a Product…Sitewide 0.5%Speaker 17.0%17.0%Availability HeuristicSitewide 9.1%Speaker 1.2%1.2%Biased Writer VoiceSitewide 5.3%Speaker 12.4%12.4%In-Group BiasSitewide 6.9%Speaker 0.9%0.9%Appeal to AuthoritySitewide 11.1%Speaker 6.4%6.4%IndoctrinationSitewide 0.0%Speaker 3.4%3.4%Self-Serving BiasSitewide 3.7%Speaker 6.9%6.9%Anchoring BiasSitewide 4.0%Speaker 1.0%1.0%Begging the QuestionSitewide 1.7%Speaker 4.8%4.8%

Sitewide departure map

Above the diagonal means this profile uses the pattern more often

0.0%0.0%10%10%20%20%30%30%40%40%50%50%Framing Effect: Speaker 0.9%, sitewide 26.9%Attempt to Sell a Product or Service: Speaker 17.0%, sitewide 0.5%Biased Writer Voice: Speaker 12.4%, sitewide 5.3%Appeal to Authority: Speaker 6.4%, sitewide 11.1%Availability Heuristic: Speaker 1.2%, sitewide 9.1%Self-Serving Bias: Speaker 6.9%, sitewide 3.7%In-Group Bias: Speaker 0.9%, sitewide 6.9%Halo Effect: Speaker 5.0%, sitewide 6.7%Begging the Question: Speaker 4.8%, sitewide 1.7%Anchoring Bias: Speaker 1.0%, sitewide 4.0%Indoctrination: Speaker 3.4%, sitewide 0.0%Loss Aversion: Speaker 0.8%, sitewide 2.5%Bandwagon: Speaker 1.1%, sitewide 2.2%Burden of Proof: Speaker 1.2%, sitewide 0.4%Primacy Effect: Speaker 0.9%, sitewide 0.9%Red Herring: Speaker 0.2%, sitewide 0.7%Framing EffectSitewide rateSpeaker rate

Analyzed articles and videos

Showing 1-10 of 42
Page 1 of 5
How Google used AI agents to find and fix 1,072 Chrome security bugs - in 60 days⁠20%
ZDNET⁠68%By David Gewirtz⁠31%8/3/2026, 5:29:00 AM
I went running with the Galaxy Watch 9 in London, and it taught me something new⁠36%
ZDNET⁠68%By Nina Raemont⁠56%8/2/2026, 3:30:37 AM
My favorite MacBook accessory gives my keyboard a simple but useful upgrade for cheap⁠62%
ZDNET⁠68%By Kayla Solino⁠92%8/2/2026, 3:00:43 AM
Best VPN Service for 2026: The Top-Ranked VPNs in Our Testing⁠25%
CNET⁠66%By Attila Tomaschek⁠33% Moe Long⁠13%8/1/2026, 8:10:00 AM
The 5 laptop features worth spending extra on (and 3 that are mostly hype)⁠44%
ZDNET⁠68%By Cesar Cadenas⁠69%8/1/2026, 3:30:41 AM
One of our favorite Bluetooth trackers is on sale with this exclusive deal⁠79%
ZDNET⁠68%By Kayla Solino⁠92%8/1/2026, 3:00:45 AM
LinkedIn's new 'Seems like AI slop' button lets you report all those cringey posts⁠42%
ZDNET⁠68%By Jada Jones⁠62%7/31/2026, 9:42:21 AM
What the FCC ban on foreign-made robot vacuums means for your Roomba⁠33%
ZDNET⁠68%By Maria Diaz⁠59%7/30/2026, 2:36:41 PM
Field service is 95% on board with AI but these legacy issues need attention⁠54%
ZDNET⁠68%By Vala Afshar⁠89%7/30/2026, 8:32:27 AM
Google Earth added Nano Banana, and I immediately reimagined Philly with zombies and evil clowns⁠27%
ZDNET⁠68%By David Gewirtz⁠31%7/30/2026, 5:30:02 AM
Showing 1-10 of 42
Page 1 of 5