Keyword summary
84% 2 analyzed articles/videos 1,229 analyzed words
BS Summary: These North West results contain 31 faulty reasoning types, including Hasty Generalization , Framing Effect , and Appeal to Emotion , with Negativity Bias as the most egregious example at 11.6% saturation with 572 hits . Analysis detected 3,923 faulty-reasoning hits from 4,916 analyzed words across 2 articles, generating a BS Score of 2.6% and a BS Rank of 56% (26,653 of 59,653 keywords). This North West is worse (more manipulative) than 55.30% of the peer group. North West
Keyword details
Total words: 4,916
Article count: 2
Authors
Ranking context Position among analyzed keywords
55% percentile 0 25 50 75 100 55.3% percentile 2.6% BS Score2 analyzed articles4.9K analyzed words
Reasoning profile Selected profile versus the sitewide rate
Highest rates Largest gaps
Shared scale 0–50%
0.0% 10% 20% 30% 40% 50% Framing Effect Sitewide 26.9% Keyword 8.4% 8.4% Appeal to Authority Sitewide 11.1% Keyword 1.0% 1.0% Appeal to Emotion Sitewide 15.9% Keyword 8.3% 8.3% Negativity Bias Sitewide 19.2% Keyword 11.6% 11.6% In-Group Bias Sitewide 6.9% Keyword 0.4% 0.4% Confirmation Bias Sitewide 7.5% Keyword 1.5% 1.5% Availability Heuristic Sitewide 9.1% Keyword 4.8% 4.8% Halo Effect Sitewide 6.7% Keyword 2.6% 2.6% Optimism Bias Sitewide 6.0% Keyword 1.9% 1.9% Out-Group Homogeneity Bias Sitewide 3.1% Keyword 1.0% 1.0% Sitewide departure map Above the diagonal means this profile uses the pattern more often
0.0% 0.0% 10% 10% 20% 20% 30% 30% 40% 40% 50% 50% Framing Effect: Keyword 8.4%, sitewide 26.9% Negativity Bias: Keyword 11.6%, sitewide 19.2% Appeal to Emotion: Keyword 8.3%, sitewide 15.9% Appeal to Authority: Keyword 1.0%, sitewide 11.1% Availability Heuristic: Keyword 4.8%, sitewide 9.1% Hasty Generalization: Keyword 8.4%, sitewide 8.1% Confirmation Bias: Keyword 1.5%, sitewide 7.5% In-Group Bias: Keyword 0.4%, sitewide 6.9% Halo Effect: Keyword 2.6%, sitewide 6.7% Optimism Bias: Keyword 1.9%, sitewide 6.0% Biased Writer Voice: Keyword 5.7%, sitewide 5.3% Anecdotal: Keyword 3.5%, sitewide 5.2% Self-Serving Bias: Keyword 1.7%, sitewide 3.7% Post Hoc (False Cause): Keyword 1.7%, sitewide 3.3% Out-Group Homogeneity Bias: Keyword 1.0%, sitewide 3.1% Recency Bias: Keyword 2.2%, sitewide 2.7% Status Quo Bias: Keyword 0.7%, sitewide 2.2% Ad Hominem: Keyword 0.7%, sitewide 2.2% Primacy Effect: Keyword 2.1%, sitewide 0.9% Representativeness Heuristic: Keyword 0.8%, sitewide 1.9% Pessimism Bias: Keyword 1.4%, sitewide 1.9% Indoctrination: Keyword 1.9%, sitewide 0.0% Quote-first Misdirection: Keyword 1.6%, sitewide 0.0% False Dilemma: Keyword 0.7%, sitewide 1.5% Framing Effect Sitewide rate Keyword rate Analyzed articles and videos Sort by Most recent Article rank - best Article rank - worst