Keyword summary
61% 4 analyzed articles/videos 2,636 analyzed words
BS Summary: These Westjet results contain 35 faulty reasoning types, including Appeal to Emotion , Appeal to Authority , and Confirmation Bias , with Negativity Bias as the most egregious example at 9.8% saturation with 990 hits . Analysis detected 5,399 faulty-reasoning hits from 10,153 analyzed words across 4 articles, generating a BS Score of 1.5% and a BS Rank of 20% (47,882 of 59,660 keywords). This Westjet is better (less manipulative) than 80.30% of the peer group. Westjet
Keyword details
Total words: 10,153
Article count: 4
Authors
Ranking context Position among analyzed keywords
20% percentile 0 25 50 75 100 19.7% percentile 1.5% BS Score4 analyzed articles10.2K analyzed words
Reasoning profile Selected profile versus the sitewide rate
Highest rates Largest gaps
Shared scale 0–50%
0.0% 10% 20% 30% 40% 50% Framing Effect Sitewide 26.9% Keyword 3.8% 3.8% Appeal to Emotion Sitewide 15.9% Keyword 4.9% 4.9% Negativity Bias Sitewide 19.2% Keyword 9.8% 9.8% Appeal to Authority Sitewide 11.1% Keyword 3.9% 3.9% Halo Effect Sitewide 6.7% Keyword 0.2% 0.2% Availability Heuristic Sitewide 9.1% Keyword 2.6% 2.6% Optimism Bias Sitewide 6.0% Keyword 0.7% 0.7% Hasty Generalization Sitewide 8.1% Keyword 3.5% 3.5% Anecdotal Sitewide 5.2% Keyword 1.3% 1.3% Anchoring Bias Sitewide 4.0% Keyword 0.3% 0.3% Sitewide departure map Above the diagonal means this profile uses the pattern more often
0.0% 0.0% 10% 10% 20% 20% 30% 30% 40% 40% 50% 50% Framing Effect: Keyword 3.8%, sitewide 26.9% Negativity Bias: Keyword 9.8%, sitewide 19.2% Appeal to Emotion: Keyword 4.9%, sitewide 15.9% Appeal to Authority: Keyword 3.9%, sitewide 11.1% Availability Heuristic: Keyword 2.6%, sitewide 9.1% Hasty Generalization: Keyword 3.5%, sitewide 8.1% Confirmation Bias: Keyword 3.9%, sitewide 7.5% Halo Effect: Keyword 0.2%, sitewide 6.7% Optimism Bias: Keyword 0.7%, sitewide 6.0% Biased Writer Voice: Keyword 1.9%, sitewide 5.3% Anecdotal: Keyword 1.3%, sitewide 5.2% Overconfidence Bias: Keyword 0.9%, sitewide 4.6% Anchoring Bias: Keyword 0.3%, sitewide 4.0% Self-Serving Bias: Keyword 1.7%, sitewide 3.7% Post Hoc (False Cause): Keyword 2.5%, sitewide 3.3% Fundamental Attribution Error: Keyword 0.8%, sitewide 2.7% Recency Bias: Keyword 0.7%, sitewide 2.7% Loss Aversion: Keyword 0.3%, sitewide 2.5% Bandwagon: Keyword 0.2%, sitewide 2.2% Status Quo Bias: Keyword 1.1%, sitewide 2.2% Ad Hominem: Keyword 0.6%, sitewide 2.2% Representativeness Heuristic: Keyword 0.5%, sitewide 1.9% Pessimism Bias: Keyword 1.5%, sitewide 1.9% Begging the Question: Keyword 1.1%, sitewide 1.7% Framing Effect Sitewide rate Keyword rate Analyzed articles and videos Sort by Most recent Article rank - best Article rank - worst
CBC 74% 8/3/2026, 6:03:44 PM