Keyword summary
99% 1 analyzed article/video 402 analyzed words
BS Summary: These Pratt & Miller results contain 19 faulty reasoning types, including Halo Effect , Biased Writer Voice , and Optimism Bias , with Attempt to Sell a Product or Service as the most egregious example at 41.5% saturation with 667 hits . Analysis detected 2,078 faulty-reasoning hits from 1,608 analyzed words across 1 article, generating a BS Score of 6.8% and a BS Rank of 93% (4,445 of 59,653 keywords). This Pratt & Miller is worse (more manipulative) than 92.60% of the peer group. Pratt & Miller
Keyword details
Total words: 1,608
Article count: 1
Authors
Ranking context Position among analyzed keywords
93% percentile 0 25 50 75 100 92.6% percentile 6.8% BS Score1 analyzed articles1.6K analyzed words
Reasoning profile Selected profile versus the sitewide rate
Highest rates Largest gaps
Shared scale 0–50%
0.0% 10% 20% 30% 40% 50% Attempt to Sell a Product… Sitewide 0.5% Keyword 41.5% 41.5% Framing Effect Sitewide 26.9% Keyword 6.6% 6.6% Halo Effect Sitewide 6.7% Keyword 20.2% 20.2% Appeal to Emotion Sitewide 15.9% Keyword 5.2% 5.2% Appeal to Authority Sitewide 11.1% Keyword 2.5% 2.5% Availability Heuristic Sitewide 9.1% Keyword 3.2% 3.2% Biased Writer Voice Sitewide 5.3% Keyword 9.4% 9.4% Overconfidence Bias Sitewide 4.6% Keyword 1.9% 1.9% Unattributed Quote Sitewide 1.1% Keyword 3.6% 3.6% Confirmation Bias Sitewide 7.5% Keyword 5.5% 5.5% Sitewide departure map Above the diagonal means this profile uses the pattern more often
0.0% 0.0% 10% 10% 20% 20% 30% 30% 40% 40% 50% 50% Attempt to Sell a Product or Service: Keyword 41.5%, sitewide 0.5% Framing Effect: Keyword 6.6%, sitewide 26.9% Halo Effect: Keyword 20.2%, sitewide 6.7% Appeal to Emotion: Keyword 5.2%, sitewide 15.9% Appeal to Authority: Keyword 2.5%, sitewide 11.1% Biased Writer Voice: Keyword 9.4%, sitewide 5.3% Availability Heuristic: Keyword 3.2%, sitewide 9.1% Hasty Generalization: Keyword 6.3%, sitewide 8.1% Confirmation Bias: Keyword 5.5%, sitewide 7.5% Optimism Bias: Keyword 7.0%, sitewide 6.0% Overconfidence Bias: Keyword 1.9%, sitewide 4.6% Anchoring Bias: Keyword 3.5%, sitewide 4.0% Unattributed Quote: Keyword 3.6%, sitewide 1.1% Loss Aversion: Keyword 3.2%, sitewide 2.5% Representativeness Heuristic: Keyword 2.5%, sitewide 1.9% Ambiguity (Equivocation): Keyword 2.1%, sitewide 0.8% Burden of Proof: Keyword 1.9%, sitewide 0.4% Quote-first Misdirection: Keyword 1.8%, sitewide 0.0% Hindsight Bias: Keyword 1.2%, sitewide 1.4% Attempt to Sell a Product or Service Sitewide rate Keyword rate Analyzed articles and videos Sort by Most recent Article rank - best Article rank - worst