9to5Mac⁠74%

Here’s how iPhone Ultra’s form factor could compare to other Apple products ⁠70%

By Michael Burkhardt⁠86%

8/2/2026, 12:21:00 PM

BS Summary: This article contains 14 faulty reasoning types, including Confirmation Bias, Anecdotal, and False Dilemma, with Representativeness Heuristic as the most egregious example at 22.2% saturation with 75 hits. Analysis detected 540 faulty-reasoning hits from 338 analyzed words, generating a BS Score of 55.7% and a BS Rank of ⁠70% (8,397 of 27,271 articles). This article is worse (more manipulative) than 69.20% of the article peer group.

Next month, Apple will be unveiling its first foldable iPhone – rumored to be called iPhone Ultra. 
It’s going to feature a 5.5-inch outer display and 7.6-inch inner display. 
Late last month, Samsung introduced the new Galaxy Z Fold 8 – and it comes with those same screen sizes. 
Whether or not you believe Samsung only made this phone to preempt the iPhone Ultra is a different story – but one way or another, seeing the Galaxy Z Fold 8 gives us a great early idea of what iPhone Ultra will look and feel like in the real world. 
Reviewers who have early access to the Galaxy Z Fold 8 have posted plenty of comparison photos of it and other devices on Twitter. 
Since the iPhone Ultra and Galaxy Z Fold 8 are going to be dimensionally similar, this serves as a great representation of how iPhone Ultra will look and feel in the real world. 
Ray Wong posted multiple comparisons of Galazy Z Fold 8, against the previous generation iPad mini, highlighting that you’re truly getting an iPad mini-like display in your pocket – just without the chunkier bezels. 
iPhone 13 mini vs Galaxy Z Fold 8 
📸 via: Minimalistech 
Personally, seeing the Galaxy Z Fold 8 last week made me more excited for the iPhone Ultra than ever. 
The two should be nearly identical in terms of physical form factor (though iPhone Ultra will have curved corners) – so it may truly be our best idea of what Apple has in store before we get to see it in September. 
Of course, you can also look at dummy model images for additional comparison. 
My favorite Apple accessory recommendations: 
Anker MagSafe/Qi2 Ultra-Slim Battery Pack 
AirPods Pro 3 (2x ANC vs AirPods Pro 2!) 
Anker Nano 45W Fast Charger with Smart Display 
Anker Nano 13-in-1 MacBook Docking Station 
Logitech MX Master 4 Mouse for Mac 
Belkin Qi2 3-in-1 MagSafe Charging Stand 
Follow Michael: X/Twitter, Bluesky, Instagram 
Article reasoning-pattern comparisonThis article: 17.5%Michael Burkhardt: 3.7%9to5Mac: 3.0%Confirmation Bias17.5%This article: 0.0%Michael Burkhardt: 2.5%9to5Mac: 1.9%Anchoring Bias0.0%This article: 13.0%Michael Burkhardt: 2.7%9to5Mac: 2.8%Availability Heuristic13.0%This article: 22.2%Michael Burkhardt: 2.7%9to5Mac: 1.0%Representativeness Heuristic22.2%This article: 0.0%Michael Burkhardt: 0.1%9to5Mac: 0.3%Hindsight Bias0.0%This article: 0.0%Michael Burkhardt: 4.1%9to5Mac: 2.5%Overconfidence Bias0.0%This article: 5.9%Michael Burkhardt: 5.3%9to5Mac: 4.4%Framing Effect5.9%This article: 0.0%Michael Burkhardt: 2.2%9to5Mac: 1.1%Loss Aversion0.0%This article: 0.0%Michael Burkhardt: 1.2%9to5Mac: 0.7%Status Quo Bias0.0%This article: 0.0%Michael Burkhardt: 0.3%9to5Mac: 0.1%Sunk Cost Effect0.0%This article: 5.6%Michael Burkhardt: 5.7%9to5Mac: 3.2%Optimism Bias5.6%This article: 0.0%Michael Burkhardt: 1.7%9to5Mac: 1.9%Pessimism Bias0.0%This article: 0.0%Michael Burkhardt: 4.6%9to5Mac: 3.9%Negativity Bias0.0%This article: 1.5%Michael Burkhardt: 0.4%9to5Mac: 0.9%Self-Serving Bias1.5%This article: 0.0%Michael Burkhardt: 0.4%9to5Mac: 0.4%Fundamental Attribution Error0.0%This article: 0.0%Michael Burkhardt: 0.0%9to5Mac: 0.0%Actor-Observer Bias0.0%This article: 0.0%Michael Burkhardt: 0.7%9to5Mac: 0.3%In-Group Bias0.0%This article: 0.0%Michael Burkhardt: 0.0%9to5Mac: 0.1%Out-Group Homogeneity Bias0.0%This article: 10.1%Michael Burkhardt: 4.1%9to5Mac: 2.8%Halo Effect10.1%This article: 0.0%Michael Burkhardt: 0.0%9to5Mac: 0.0%Horn Effect0.0%This article: 0.0%Michael Burkhardt: 0.0%9to5Mac: 0.0%Dunning-Kruger Effect0.0%This article: 0.0%Michael Burkhardt: 1.6%9to5Mac: 1.5%Recency Bias0.0%This article: 0.0%Michael Burkhardt: 0.3%9to5Mac: 0.3%Primacy Effect0.0%This article: 0.0%Michael Burkhardt: 0.1%9to5Mac: 0.0%Blind-Spot Bias0.0%This article: 0.0%Michael Burkhardt: 0.0%9to5Mac: 0.2%Ad Hominem0.0%This article: 0.0%Michael Burkhardt: 0.0%9to5Mac: 0.1%Straw Man0.0%This article: 0.0%Michael Burkhardt: 3.3%9to5Mac: 2.9%Appeal to Authority0.0%This article: 14.8%Michael Burkhardt: 3.3%9to5Mac: 1.2%False Dilemma14.8%This article: 0.0%Michael Burkhardt: 0.6%9to5Mac: 0.6%Slippery Slope0.0%This article: 0.0%Michael Burkhardt: 0.0%9to5Mac: 0.1%Circular Reasoning0.0%This article: 0.0%Michael Burkhardt: 6.5%9to5Mac: 4.4%Hasty Generalization0.0%This article: 0.0%Michael Burkhardt: 0.0%9to5Mac: 0.1%Red Herring0.0%This article: 0.0%Michael Burkhardt: 0.5%9to5Mac: 0.6%Bandwagon0.0%This article: 0.0%Michael Burkhardt: 1.4%9to5Mac: 1.7%Appeal to Emotion0.0%This article: 12.4%Michael Burkhardt: 0.6%9to5Mac: 0.6%Begging the Question12.4%This article: 0.0%Michael Burkhardt: 2.2%9to5Mac: 1.6%Post Hoc (False Cause)0.0%This article: 0.0%Michael Burkhardt: 0.0%9to5Mac: 0.0%Tu Quoque0.0%This article: 0.0%Michael Burkhardt: 0.0%9to5Mac: 0.4%Burden of Proof0.0%This article: 0.0%Michael Burkhardt: 0.0%9to5Mac: 0.0%Appeal to Nature0.0%This article: 9.8%Michael Burkhardt: 0.4%9to5Mac: 0.2%Composition/Division9.8%This article: 17.2%Michael Burkhardt: 2.8%9to5Mac: 2.4%Anecdotal17.2%This article: 0.0%Michael Burkhardt: 0.0%9to5Mac: 0.0%No True Scotsman0.0%This article: 0.0%Michael Burkhardt: 2.6%9to5Mac: 1.7%Ambiguity (Equivocation)0.0%This article: 0.0%Michael Burkhardt: 0.0%9to5Mac: 0.0%Gambler’s Fallacy0.0%This article: 0.0%Michael Burkhardt: 0.1%9to5Mac: 0.1%Middle Ground0.0%This article: 0.0%Michael Burkhardt: 0.2%9to5Mac: 0.2%Personal Incredulity0.0%This article: 0.0%Michael Burkhardt: 0.2%9to5Mac: 0.1%Special Pleading0.0%This article: 0.0%Michael Burkhardt: 0.0%9to5Mac: 0.0%Genetic Fallacy0.0%This article: 0.0%Michael Burkhardt: 1.1%9to5Mac: 2.2%Unattributed Quote0.0%This article: 0.0%Michael Burkhardt: 0.2%9to5Mac: 0.4%Quote-first Misdirection0.0%This article: 14.8%Michael Burkhardt: 10.9%9to5Mac: 5.2%Biased Writer Voice14.8%This article: 1.5%Michael Burkhardt: 1.8%9to5Mac: 1.5%Indoctrination1.5%This article: 0.0%Michael Burkhardt: 0.0%9to5Mac: 0.0%Politically Left Leaning Bias0.0%This article: 0.0%Michael Burkhardt: 0.0%9to5Mac: 0.0%Politically Right Leaning Bias0.0%This article: 13.6%Michael Burkhardt: 19.4%9to5Mac: 13.4%Attempt to Sell a Product or S…13.6%

338 words analyzed.

Speakers

No attributed speakers were identified in this analysis.

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Analysis

Hover over highlighted words in the article to view the associated bias or fallacy analysis.